Industry News — The retail complexities of ‘Made in America’

By July 10, 2019 Featured

“Retailers and manufacturers of all sizes are stymied by a simple reality: very little production happens in the United States.” And the production we do have wasn’t interested in small orders… Enter Instagram and everything changed. “A burgeoning crafter market and the increased popularity of the social media platform meant that suppliers realized that there was an audience to purchase raw materials in reduced batches. Leather in smaller quantities was suddenly available.”

The influence and power of social media is real.

Read more from Retail Dive’s article here >>

Tracey Wells-Schneps

Author Tracey Wells-Schneps

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