Customer Experience — Is experiential retail the antidote for outdoor retailers?

By July 9, 2019 Featured

“Despite predictions about the death of brick-and-mortar shops, recent trends are revealing what the future of retail might look like. Gen Z has shown an affinity for brick-and-mortar retail just as the buzz about “experiential retail” as a potential antidote for the ailing brick-and-mortar retail segment grows louder. The outdoor industry, looking to capitalize on the popularity of outdoor apparel and stave off the decline in outdoor specialty retail, is taking notice.”

Read more from Retail Dive’s article here >>

Tracey Wells-Schneps

Author Tracey Wells-Schneps

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